Alliance Theatre Company 2001-2002 Season Prototype Coca-Cola Bottle in Tube with Tag - Originally produced as a premium Coca-Cola bottle for a fund
raising campaign in mid-2001, it arrived too late in the season.
All but 62 prototype bottles were destroyed. The only remaining
Coke bottles were hand-selected for quality labels. Of these,
60 were put in numbered tubes - and 48 were given to major patrons
and staff of the Theatre.
When a new artistic director took over mid-project, the logo
was changed and remaining Coke bottles destroyed. A Woodruff Arts Center
employee rescued a few that were to have been given to patrons.
None of these rare Coca-Cola bottles were ever released to the
public. A second edition logo was to be released in 2002 but never
went into production. Each rare Coca-Cola bottle is numbered in
gold ink, with a numbered tag and tube also numbered. A
few Alliance Theatre prototype Coke bottles without the tube or
tag are also available.
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